Princeton Politics: Everything you Need to Know to Cast Your Vote

Your mail-in ballot has arrived. Should you fill it out and mail it, place it in a drop box or wait and go to the polls on November 3rd?

It is a big year as we vote to keep President Donald Trump or elect former Vice President Joe Biden, but there is more at stake than the Presidency. New Jerseyans are voting for one Senator, and in the 12th District we are choosing to re-elect our Congresswoman or replace her. Additionally, we have several county and municipal political offices at stake.

Who are the local candidates and what do they stand for? What is different his year and how will it all work? Every detail you need to know to vote is here.

VOTING RULES FOR 2020

To help reduce the spread of COVID-19, New Jersey Governor Phil Murphy decided that Vote-By-Mail will be the primary mechanism for the 2020 November elections. A mail-in ballot has been sent to every registered voter without the need for a request, that’s 230,00 ballots sent out in Mercer County. There are no sample ballots this year, the one you receive in the mail is your real ballot. If yours hasn’t yet arrived, it should soon, though you must have registered by October 13th to qualify. To submit your vote, you have 4 options:

  • Fill in the mail-in ballot and mail it back via the United State Postal Service. Postage is pre-paid, but the ballot must be postmarked by November 3rdand received by 8:00 p.m. on November 10th.
  • Fill in the mail-in ballot then personally drop it into a secure Mercer County drop box. In Princeton, one is located at 400 Witherspoon Street. There are additional drop box locations throughout Mercer County and more may be added. You can find a complete list here.
  • Fill in the mail-in ballot then personally walk into your designated polling location on Election Day, by 8pm (these have been consolidated to only 5 Princeton sites, detailed here by district). You will have to sign a book before dropping it into a small, secure lock box at the polling location.
  • You can go to your polling location and cast a provisional paper ballot. Voting booths are available only for citizens with a documented audio or visual impairment.

The Mercer County Clerk’s office has stated that every ballot will be counted, whether mail-in, provisional or via voting booth. However, Vote-by-Mail will be counted first.

“Vote-by-Mail has already been vetted,” explains Mercer County Clerk Paula Sollami Covello. “For provisional paper ballots, registration must be checked. And you must sign a certification that you are disabled in order to vote in the booth, but poll workers are going to call the Board of Elections if a disabled voter arrives to ensure they did not already vote by mail.”

Very specific directions must be followed for your mail-in ballot to count, so do so carefully:

  • Do NOT use red ink or pencil, only blue or black ink will be allowed.
  • Votes must be completely colored in, no crosses or checkmarks are accepted.
  • Place your voting ballot inside the initial envelope which you seal and sign (with likeness to the signature on file with your registration).
  • Place that envelope inside the mailing envelope that is addressed to the Board of Elections. Be sure your name on the interior envelope shows through the window of the exterior envelope.

To avoid concern about whether or not your mail-in vote has been received, a tracking system has been set up. You can click here to register and track your ballot.

But first, educate yourself so you are prepared to make informed votes.

PRINCETON’S POLITICAL CANDIDATES

The municipality of Princeton will be bringing in a new leader, with Mayor Liz Lempert not running for re-election and her term ending on January 1, 2021. Two seats are also opening up on Princeton Council. There were no Republicans or other party candidates entered into the primary for any of the three seats (though there was a contest amongst the Democrats for Council), and there is one Democrat running for each current opening. Your vote demonstrates support but there is no minimum vote required for them to win.

Mayor of Princeton is elected for a four-year term. In that role the official presides over all operations of the municipal government, including the Council and all those that have been appointed as officers of the municipality. This role is also responsible for seeing that all local ordinances and state laws are properly executed.

Mayoral Candidate: Mark Freda (D) is running unopposed

Mark Freda says he has spent his adult life preparing to hold the position of Mayor of Princeton. Starting out as a volunteer on the Princeton Fire Department and Princeton First Aid & Rescue Squad in the 70’s, he went on to spend 13 years on Borough Council. Amongst other positions, Freda has volunteered on the Public Works Committee and Planning Board and was the Township’s first Director of Emergency Services. Professionally he spent years in facilities management and now works locally leading a non-profit.

“Being an elected official is something I actually enjoy doing. The work is interesting and meaningful,” says Freda. “My goals are pretty simple. Represent everyone in our community. Be open and honest at all times.”

As Mayor, Freda hopes to expand the municipality’s relationship with Princeton University, the county and the school board. He is also focused on affordable housing, expanding the town’s transportation system and building on our new Climate Action Plan. To be effective, Freda says he plans to work hard to do what is best for his community.

“Leadership is about communicating, it is about truly listening to others, it is finding the balance between exploring an issue and then acting on that issue,” he adds. “I’m the first to admit that I am not an expert on every topic and listening to people that know more than me is an important part of my leadership style.”

Princeton Council works very closely with the Mayor. The six member-panel advises and approves appointments of municipal subordinate officers and serves as the legislators of local ordinances. Two current council members are running uncontested for re-election to their two available spots.

Princeton Council Candidates: David Cohen (D) and Leticia Fraga (D)

David Cohen is an architect by profession, currently in the position of Council President serving as a liaison between the Council, Mayor, and municipal staff. He played a key role in coordinating the settlement agreement for Princeton’s Affordable Housing obligation.

“It was an arduous process to reach an agreement which met the goals of all the parties in a way that will truly enable us to adhere to Smart Growth principles, protect the schools from drastic enrollment shocks, spare the taxpayers, and most importantly, welcome those of more modest means to share in our wonderful community,” explains Cohen. Closely involved with the Climate Action Plan the Council endorsed with the help of Sustainable Princeton, he seeks to continue implementing its recommendations in a new term.

“We see the impacts of Climate Change pummeling many parts of our country right now with wildfires and hurricanes, but the northeast is not immune,” Cohen notes. “We have seen a dramatic increase in the frequency of extreme rainfall events in recent years, which stress our infrastructure, do millions of dollars of damage, and endanger our residents.”

Leticia Fraga looks forward to serving alongside Cohen for another 3-year term. Her last campaign focused on affordability, inclusiveness and quality of life and she feels that with the assistance of a strong municipal workforce and the variety of volunteers she’s collaborated with, she accomplished a lot.

“Together, we have worked to increase our affordable housing stock; addressed the issue of food insecurity in our community; and most recently, I have been working with colleagues and community partners on strategies to ensure our residents and business community can recover from the pandemic’s economic devastation,” explains Fraga.

Seeking community-driven solutions, Fraga worked with the Princeton Police Department and Public Safety Committee to develop more trust and respect with the community. She hopes to continue her work on equity, affordability and inclusion while also offering continued assistance navigating the pandemic.

“It is unclear just how long we may need to react to the rapidly changing economic landscape,” she states. “Our utmost priority must be to ensure the wellbeing of all of our residents during this health and economic crisis, while also continuing to provide essential services.”

Some of these services are additionally provided for by Mercer County and there are candidates to consider in our county races as well.

COUNTY CANDIDATES

For Mercer County voters, there are 3 County elections taking place: Sheriff, County Clerk and Board of Chosen Freeholders. 28% of your tax bill goes towards county taxes, so these decisions are meaningful.

Sheriff is the only local race that is contested, meaning there are multiple candidates vying for the office. In the uncontested races for County Clerk and Board of Chosen Freeholders, one vote could get them into office. However, your vote will signify confidence in their resuming or taking over the position.

Sheriff is the head law enforcement officer for the county. The office is responsible for security at the Criminal Courthouse in Trenton and at Trenton- Mercer Airport. It also has several units including an Emergency Response Team, Detective Bureau/Fugitive Unit, K-9, Task Forces, prison transport and education programs.

Sheriff Candidates: John “Jack” Kemler (D) and Bryan “Bucky” Boccanfuso (R)

John “Jack” Kemler is the incumbent and has served in this role since 2010. He has a 27-year career in law enforcement that began in the Trenton Police Department and transitioned into roles at the Mercer County Sheriff’s Office, ultimately as Sheriff. To maintain continuity in leadership and service to our county, he hopes to win re-election.

“Today, I continue the Sheriff’s Office’s long-standing history of working closely with Federal, State, and local law enforcement agencies to keep our communities safe,” Kemler states.

If re-elected, Kemler feels the trust he has developed with county residents will allow him to continue to fulfill the Sheriff’s office’s duties well in today’s world.

“Everyone in our community has been affected by loss or disruption during this pandemic,” shares Kemler. “Add to it unsettling racial tension, and civil unrest. Frankly, these events can put officers, civilians, and the general public under great pressure, and create anxiety and uncertainty for what the future holds. These are major issues that merit great attention and high-quality leadership in Mercer County.”

Trying to outseat Kemler is Bryan “Bucky” Boccanfuso, who has over 26 years in law enforcement, beginning with the Princeton Police Department then a career with the Robbinsville Township Police Department. Boccanfuso says the 150 officer Sheriff’s department is not well utilized and needs to do more and be seen more.

“Visibility is a deterrent! The Sheriff’s department is a countywide agency that should be more visible to residents of Mercer County” he exclaims, citing with the county courts closed due to COVID the Sheriff’s officers should have made themselves available sooner to assist places like Trenton in countering its homicides and Hamilton, when it endured numerous power outages due to the hurricane remnants.

“I saw Hamilton officers out directing traffic and Sheriff’s officers could’ve been out assisting them so they could be out assisting others in Hamilton. The Sheriff’s department is not as proactive in assisting other police agencies in a time of need” adds Boccanfuso.

If elected, Boccanfuso plans to meet with the police chiefs and directors to share more resources and collectively work together. He also wants to be more involved in countering the opioid and heroine epidemic

County Clerk is the office that files and records documents for things such as real estate ownership and transfer, County and Veteran ID cards, U.S. Passport applications, small business trade name registration and more. It is also one of three county offices that oversees elections.

County Clerk Candidate: Paula Sollami Covello (D)

Paula Sollami Covello is seeking her fourth term in this office and is running unopposed. For its part in elections, the County Clerk’s office prints ballots, counts electronic machine votes and issues the Vote-by-Mail ballots. The Mercer County Board of Elections, which is a bipartisan commission, oversees the polling locations and ballot counting, and the Superintendent of Election’s office handles voter registration. In this way, checks and balances are put into place so not one office has total control. Additionally, Covello ensures that during an election year in which she is on the ballot, an extra provision is put into place

“I personally do not draw for ballot positions in the years that I run for office. I designate that to the Deputy Clerk so that he can draw the ballot positions,” she explains. “The drawing is always done ahead of ballot layout and although I am not mandated to do this, I do it to avoid any appearance of impropriety.”

Electronic recording of records and enhancing computer systems has been her greatest effort through her previous terms. In her next term, Covello hopes to ensure that all county records are scanned and easily searchable online. She also plans to continue enhancing the voting systems throughout Mercer County, creating a verifiable paper trail.

“This simple change can make the difference between a safe and secure election, with an auditable result, or a false outcome,” Covello notes. “The fact that voting machines are not equipped with a paper trail here, or throughout New Jersey in 2020 is unacceptable. We have a State with a highly educated population with some of the greatest educational institutions in the country and yet, we lag in our commitment to secure elections.”

Board of Chosen Freeholders is a seven-member group of elected part-time officials serving as the legislative branch of county government, formulating policy and checking the powers of the Mercer County Executive. This year, two seats are open with two Democratic candidates running unopposed. Like that of County Clerk, a vote for them signifies confidence in their jobs.

Board of Chosen Freeholder Candidates: John A. Cimino (D) and Lucylle R. S. Walter (D)

John A. Cimino is a Director of Sales & Marketing for an environmental consulting company and has spent the past decade as a part-time Freeholder, including two terms as President. He had previously served several roles in Hamilton municipal development. Cimino cites his involvement in preserving more than 1,000 acres of open space as his greatest Freeholder accomplishment.

“We are fortunate to have a recurring funding source via our open space tax that voters have overwhelming supported over the years for us to have an Open Space program as well as a Farmland Preservation program.”

Upon re-election, Cimino hopes to continue to protect our environment and balance that with the need for economic growth. He sees carefully modernizing Trenton Mercer Airport as a tool to drive more economic resources to our area.

“The airport allows Mercer County to open our region and brand Mercer County as a destination with our rich history and quality of life,” explains Cimino. “The County should also take a more prominent role in working with the City of Trenton to drive economic growth. The City has tremendous potential and the County should be partnering with the City as it looks towards revitalization of its community.”

Hoping to continue working alongside Cimino, Lucylle R. S. Walter is a Special Education teacher who has held the role of Freeholder since 1998. Prior to her county role, Walter served on the Ewing Board of Education and for the municipality. Having worked through 21 county budgets, she feels she helped prepare Mercer for the pandemic.

“Mercer County was in a better position to weather this crisis than many governmental bodies across the state because of the stability of our long-term budgeting. I spearheaded and supported budgets that funded needed services while maintaining a surplus for use in times of crisis,” notes Walter.

Looking ahead, budgeting remains an important issue for her to ensure public safety and additional election costs are properly accounted for. This all must be balanced with supporting job opportunities in the area.

“As an elected official I will continue progress in support of small business owners as they emerge from the economic damage of COVID and also support major employers such as the hospitals, universities and Fortune 500 companies that reside in Mercer County,” Walter adds.

Locally, though there are many candidates running unopposed, it is important to cast your vote. New Jersey doesn’t have any state legislative races during a Presidential election year but nationally, there is opposition in both the Senate and Congress races.

NATIONAL CANDIDATES

In addition to the Presidential race, it is important to know that in this part of NJ, you are voting for one Congressperson and one Senator this election.

U.S. House of Representatives (Congress): There are 435 Congressman/Congresswoman in the U.S. House of Representatives. Princeton votes for the 12th Congressional district, for which the seat is open this year.

Congressional Candidates: Bonnie Watson Coleman (D) and Mark Razzloi (R) as well as two additional candidates, Edward “NJ Weedman” Forchion and Kenneth J. Cody (Truth Vision Hope). We’ll highlight the major party candidates here.

Bonnie Watson Coleman is the incumbent.  After serving 8 terms in the NJ State Assembly, she has represented our area, the 12th Congressional District, since 2015. Watson Coleman is the first African American Woman to represent NJ in Congress.

“She is a strong fighter for progressive values and has dedicated herself to the service of her community” her website details.

A supporter of the recent economic stimulus package, Watson Coleman has spent her tenure working for vulnerable populations, for healthcare coverage for all, to help women, and against discrimination.

Hoping to unseat her is Republican Mark Razzoli. A former Democrat, Razzoli changed parties, stating Democrats have gone too far left. A retired detective from the Jersey City Police Department, he is currently an Old Bridge Councilman.

“I don’t consider the role of representing the people of the 12th Congressional District in terms of being in a position of power. My Democrat opponent, and many other Democrats these days, have forgotten that the power of this great nation is wielded by its citizens,” he shares.

In an effort to regain the trust of the Americans, Razzoli is in support of lower taxes, a stronger economy, and less interference from state government.

“From listening to and talking with the people of the 12th, they want a representative who will not sacrifice public safety for votes,” he adds. “I’ve also made my position on issues crystal clear. For example, I will never apologize to Iran or China for defending the United States of America. I also oppose the BDS movement against Israel. We should be supporting our allies, not using them to advance a radical agenda.”

U.S. Senate: There are 100 U.S. Senators, two from each state. NJ will elect one this year and another in 2024.

Senate Candidates: Senator Cory Booker (D) is running against Rik Mehta (R) as well as three 3rd party candidates, Veronica Fernandez (Of, By, For!), Daniel Burke ((LaRouche Was Right) and Madelyn R. Hoffman (Green Party). We’ll highlight the major party candidates here.

Cory Booker has been NJ Senator since 2013. Stamford, Oxford and Yale trained, Booker went from Mayor of Newark to U.S. Senator where his focus is on criminal justice and equal justice and opportunity for everyone.

“Cory believes in an economy that values American workers and benefits everyone, not just the privileged few,” states his website. “He is an original co-sponsor of the Equality Act to protect the rights of LGBTQ Americans, has advocated to expand access to health care to every American, and is committed to addressing climate change with an eye toward its impact on vulnerable communities.”

A first generation American, Rik Mehta was trained at Rutgers University, University of Arkansas and Georgetown University as a pharmacist and a lawyer and is a biotech entrepreneur. He spent time working at the U.S. Food and Drug Administration as a Consumer Safety Officer and is focused on healthcare reform. If elected, Mehta hopes to work hard to counter the pandemic.

“The Federal Government should immediately release the remaining $135 Billion in unspent funds appropriated for small business loans, and reopen the application process for small business owners that employ fewer than 100 people,” his website notes. “Priority should be given to business under state mandate to remain closed, and those which have not been allowed to fully reopen.”

As there are ample resources dedicated to informing voters about the Presidential race, we won’t do that here. But as a NJ voter, there are also three public questions to vote on this year.

PUBLIC QUESTIONS EXPLAINED

There are some provisions the NJ State Legislature is not able to act upon without amendments to the NJ state constitution. Therefore, public questions are placed on the ballot. Yes votes for these questions will create the amendments. Don’t miss them, the public questions are on the backside of your ballot.

QUESTION #1:

The legalization of marijuana in NJ.

  • Voting YES for this question would mean that you support legalizing the use and possession of cannabis by anyone age 21 and older.
  • Voting NO would mean you would like it to remain prohibited.

This constitutional amendment would also make it legal to cultivate, process and offer retail sale of marijuana. If passed, the NJ State Legislature and Cannabis Regulatory Commission would then devise limits on possession and how/where it can be grown and sold. Medical Marijuana has been legal in NJ since 2010.

QUESTION #2:

Extending property tax relief to all honorably-discharged military veterans, regardless of whether or not they served during a time of war.

  • Voting YES for this question would mean that peacetime veterans would be able to deduct $250 in property taxes, veterans that incurred permanent service-related disabilities but didn’t serve in wartime would get 100% property tax exemption, and the surviving spouse of those veterans would continue to receive the deduction or exemption upon their death.
  • Voting NO would mean the $250 property tax deduction and 100% property tax exemption are not extended to those that did not serve in a time of war nor to their surviving spouses.

For honorably-discharged veterans, there already exists a $250 property tax deduction and a 100% property tax exemption for disabled veterans, both that served during a time of war. Widows and widowers of wartime veterans also currently receive the benefit after the veteran’s death. This would extend that opportunity to those that served in the military or became disabled during peacetime military service.

QUESTION #3:

Allow the state’s legislative redistricting to be postponed if there is a delay in receiving the latest Federal Census data.

  • Voting YES means you will allow the 2021 elections to take place using the existing 2020 state districting layout and enact the constitutional change for future cycles.
  • Voting NO means you require the new districts to be created as currently required, within one month of receiving the Census data, or February 1st (whichever date is later)

The COVID-19 pandemic delayed the collection of Census data that is used to create the state legislative districts. This data ensures that residents have equal representation from elected officials. There is concern that if this information isn’t received by February 15, 2021, there will not be enough time for new districts to be drawn for use in the 2021 State legislative primary and general elections. If not received by that date, this amendment would allow the existing districts to be used for 2021, and then redistrict, as necessary, based on the new data for use in the 2023 state elections. This would not just affect the 2021 elections, it would be a permanent change for all Federal Census cycles going forward.

VERIFIED ELECTION RESULTS

There is no question this election is unique. Voting options are state-mandated and vary greatly, and it is unlikely winners will be known close to the November 3rd election date.

Due to Governor Murphy’s Executive Order for Vote-by-Mail and guidelines by the State Division of Elections, the deadline for counting of the ballots by the Mercer County Board of Elections has been extended to November 20th.

The Board of Elections counts the votes, then the County Clerk certifies them. Covello must have certification complete by November 23rd. The NJ Board of State Canvassers must then meet and certify the result of the general election by December 8th. So, unless there is a legal battle, that is likely the latest date we will know how New Jerseyans voted.

Princeton Board of Education Candidates, Simplified

In Princeton, 48% of your tax bill goes towards the schools. That money goes into the budget of the Board of Education (BOE), overseen by 10 elected members (9 from Princeton, one from Cranbury). It has become the most contested local race for these November elections with eight candidates running for three open spots – two incumbents, one former BOE member and five newcomers.

The Official School Board Election Ballot lists the candidates in columns I through N at the bottom of your ballot. It is important to note 3 of the candidates (a slate) are listed together in one column, but they are individual candidates. You are able to vote for any three running candidates, in any combination.

The candidates have put themselves out there for voters to know, through forums, Q&As, promotions and more. In our attempt to inform you as a voter, Princeton Perspectives reached out to each candidate and created a simple comparison tool to share their thoughts with you. The more you know, the more informed your vote is.

Simply click on the + next to each candidate’s name to compare their responses to our three important questions.

Why are you running for Board of Education?

I’m running for a second term on the Board of Education because I believe effective, equitable public education is the cornerstone of our democracy, and I care deeply about preparing our students for the future. I’m the daughter of immigrants; my family benefitted enormously from public schools, and we were taught the importance of giving back to our community. During my first term on the Board, we made big changes and accomplished a lot for our students; I’d love to continue the work and build on the positive momentum we have going. Selecting a new permanent superintendent, mapping out a strategic plan for the future, making real strides towards equity, planning how to welcome more students in appropriate learning environments.
I want to maintain excellent and affordable schools for all Princetonians. While the schools have incredible financial resources available to them, Princeton Public School has the 3rd highest spending per student of 97 school districts in our peer group. And yet in the past, I believe we have had mis-managed budgets lay off people who do the essential work, teachers and Academic Intervention Specialist coordinators (AIS). New Jersey itself has the highest property taxes of any state in the country and the schools in town are responsible for 48 percent of the tax bill. This is unacceptable to me. By cutting wasteful spending, living more within our means, and favoring our essential teachers over non-essential and expensive construction projects, as part of the board I can help us drive money back into classrooms and ensure that there is respect and transparency throughout the district.
I seek to serve each student and their family, the administrative and support staffs, as well as the broader community of local advocates, volunteers and taxpayers--all of whom are Princeton's "educating community" by sharing the assets of my professional and personal background to further equip the Princeton Public Schools in fulfilling its mission. The assets I bring to service on the BOE include experience leading and working with innovative educational, advocacy and youth-serving organizations and communities; identifying, nurturing and mentoring talented leaders; and leading processes of envisioning the future, planning for growth and change and development of resources to advance excellent opportunities for all.
With the myriad challenges facing our schools, the new administration at PPS, and the growing movement across our country surrounding racial justice and equality and opportunity for all, I am seeking the opportunity to lend my skills, intellect, and helping hands. My approach to problem solving is practical, and as a lawyer and social worker, I've been trained to look at issues from all sides. I tend to rely on research, data, and collaboration and conversation with people who hold both differing and similar vantage points. The role of a Board of Education member is to set goals, offer guidance and implement policy to support and enable the administration to run the District and provide the best education possible for our children that the community can afford. If elected, my goal is to work hard and to do so collaboratively and openly to strengthen our schools and community. I would do this by bringing my experience and ideas as well as the ability to work well with others. My family and I appreciate all that we've been fortunate to experience as residents in Princeton. I'd like to give back and work to help foster consensus and collaboration around difficult issues facing our public schools.
I was on the board for three years with my term ending at the end of 2019. I considered whether or not to run again last year but I was too frustrated at the lack of (1) openness at the top levels for new and creative ideas and (2) a willingness to make changes. However, with an interim superintendent and the opportunity to help select a new superintendent, I saw an opportunity for our district become a leader rather than a follower, but that was not enough to sway me. Then I found creative thinkers like Paul Johnson and Karen Lemon who were willing to form a slate to give the majority needed to make real changes. That pushed me over the edge to throw my hat in the ring as part of a slate of candidates.
As the late, great John Lewis so eloquently put it, “To get in trouble, good trouble, necessary trouble.” We are at a crossroads in our society and we must be proactive rather than reactive. It is time for a change on our school board, it is time we tackle our issues of equity/equality head on, without reserve. It is time for us to be honest with ourselves and admit we have fallen short of the promises we have made to our children in this town. We have failed to be leaders for social justice and reform. I am running because I believe I can be part of the necessary change which will ensure our students and families a better tomorrow. I am running because I genuinely care about the outcome of my five children, three of whom attend Princeton Public Schools (grades 3, 5 and 11) as well as all the children in our community. Most importantly I will work tirelessly until every kid and every family in our town feels like they belong. I will make sure our schools remain diverse, our town remains affordable, and there will forever be trust and transparency between the board and the public.
My biggest concern is the current Board of Education leadership believes we just need consistency. I believe we need strategic and creative leadership if we want to deliver excellent education and support our community in remaining affordable. The achievement of our low-income students, black and brown students, and special needs students has stagnated. We need to focus on the success of all children, and this is not sufficiently occurring today. 48% of our tax dollars go towards our schools. I believe there is an opportunity to improve spending through reducing the use of consultants, leveraging the reduction in our costs associated with bonds retiring in 2022 and 2023, implementing efficiency measures (i.e. I would look to move some of our IT resources to the cloud and consider shared services), and going after public and private partnerships. This will allow us to address not only the opportunity gap of our students but ensure we can meet critical capacity and facility needs, while working to hold the line on our taxes. Along with Paul Johnson and Bill Hare, I believe we can regain our reputation for providing excellence in education for all students, in a diverse community while doing so in an affordable manner. This must be done by including the voices of our teachers, families, and community members. We will push for a transparency as the board makes decisions on spending your tax dollars. We know that building community trust is critical in all working together.
I am a candidate for re-election to the Princeton Board of Education because in these critical times, our challenges require thoughtful, experienced and independent leadership. We have a great school system, and I am committed to ensuring that it is great for every child.

Why should voters choose you?

I have a proven track record of making progress for our kids. Under my leadership, by working collaboratively as a board, with our administrative team, community partners and expert volunteers, we’ve addressed a pandemic and moved the District forward on multiple fronts. I bring professional skills in law, finance and governance; two decades of committed community service in Princeton; experience with PPS as a parent and volunteer, and; strong relationships with my board and district colleagues, across the community and around the State. In the past two years while I’ve been Board President, we’ve successfully hired a team of talented senior administrators and found significant cost savings (over $500,000 to balance the budget pre-COVID), stabilized District finances (we’ve got a $3 million surplus to cushion against at least $1.4 million in COVID-related expenses and uncertainty in future State funding), made big strides in improving our facilities (implementing taxpayer-approved referendum projects, updating school facilities with HVAC and health and safety improvements and hired a new facilities director who has jump-started building maintenance and cleanliness) and made concrete progress in support of equity for all students (initiating free Pre-K with dual-language and 3/4 classes, adopting a restorative justice approach to discipline and approving a revenue-neutral, strategic device initiative that provides all students equal access to technology through district-owned computers and providing broadband connectivity thanks to an anonymous donor).
Education is in my family's blood. I am a teacher at the State Division of Children and Families (DCF) working with at-risk students in Trenton. I grew up in Princeton and went through the entire Princeton Public School (PPS) system, from kindergarten to high school. My mother was a teacher in the then Princeton Regional Schools (PRS) for over 35 years, while my father was the President of the BOE during the tumultuous late '60s to early '70s. I believe that my background and experience can help prioritize spending on that which is most important for our students and community. It is my opinion that in the past too many members of the BOE have blindly supported the Superintendent and his administration without asking all the tough questions or exploring every option. As a BOE member and an independent thinker, I promise to scrutinize closely all spending requests and leave no path undiscovered.
I'm not running against anyone, but FOR all the constituents of the Princeton School District and community. I'll let people (voters) make their choices based on their knowledge and appreciation of each of our qualifications. Though I'm not a native Princetonian, I've served the community in a variety of ways as a past member of the planning board, past district committeeman (D), member of the Municipal Consolidation Transition Task Force, chair of the Jim and Fannie Floyd Scholarship Committee of MCCC, active participant in the Witherspoon-Jackson Neighborhood Association, and others. I helped start the Academic Success Today program at the then, John Witherspoon Middle School with Principal Johnson and Mrs. Linda Meisel, Corner House Executive Director; the High Quest--A Bridge to Success (now Summer Bridge) program of the Princeton-Blairstown Center when I was Executive Director (1993-2004) and brought programs of experiential and social/emotional/character development to Princeton, Newark and Trenton schools.
I think my professional skills and background combined with volunteer service help to position me to serve as an effective member of the Board of Education. My work has enabled me to: (1) learn how a premier nonprofit educational institution functions at the highest level; (2) counsel organizations on an array of practical, strategic and legal issues; (3) manage and negotiate contracts while stewarding resources; and (4) effect strong public policy using evidence and data to inform decision-making. I currently lead the contracts management program in the Office of Finance and Treasury at Princeton University. Prior to that, I practiced law and served as policy director for NJ Assemblyman Andrew Zwicker. I enjoyed five years as the liaison between Princeton University's Office of the President and its Office of Development during a large capital campaign. As an attorney, I have counseled non-profits, municipalities, school districts and a union and spent six years with City of Philadelphia Law Department defending cases in state and federal court. Prior to earning my law degree, I was a hospice social worker in Philadelphia.
The board of education is arguably the most important elected position in Princeton with the goal of educating our kids and overseeing a budget of about $100,000,000. Recognizing the importance of the board of education on every resident of Princeton, Paul, Karen and I sought each other out with the objective of making a difference. Paul’s family has been here for four generations, Karen and her wife want to be here for life, and I don’t plan on ever moving away from our house on Jefferson Road. By necessity, the future of Princeton is important to us. We have some common goals, such as reducing the achievement gap while keeping Princeton affordable and bringing some much-needed transparency to the Board of Education. But each of us brings a different perspective. When I was on the board I focused on searching for cost savings that would provide significant savings to the district. To name a few savings we recommended: (1) start patients on generic versus brand drugs, (2) move to high deductible health insurance plans with accompanying health savings account, (3) switch the specialty pharmaceuticals provider, (4) regularly review bus routes and usage and then rework the bus routes to ensure a desired level of capacity, and (5) provide supervisors the opportunity to teach at least one or two classes. All of these would save money, none of these would have a negative impact on education or on the employees of the district. Some would have been easier to attain than others but I was frustrated at the lack of willingness at the top to push for these savings. Paul, Karen and I believe that running as a slate of candidates for the board of education is the best way to achieve these goals.
Voters should choose me because I am a 4th generation Princetonian, who is as much vested in this school system as anyone else in our town. Not only do I have skin in the game with three kids who attend Princeton Schools we have a blended family consisting of different races, religions, as well as a special needs child, which gives us insight to many of the issues kids and families deal with on an everyday basis. It has been my life’s work as a student-athlete, coach and mentor to help kids from all walks of life reach their full potential. While we have many other issues, we must also tackle as school board members I believe it is essential that we always remember to keep the children at the forefront, because they are truly what matters at the end of the day. They are our driving force and our guiding light; they will lead us to a brighter tomorrow. I not only have the passion to drive PPS to become a leader and example to the rest of the world, I also have the fortitude to stand up to status quo when it falls short and hinders progress. I have always been a leader and captain and in this position, you can expect nothing less from me.
Paul, Bill and I are running as a slate. We are doing so because we have a vision which we believe is different from those running and those currently leading the board. Our vision is to: Ensure all children receive an equal opportunity education in a safe and nurturing environment; Ensure all parents, guardians, families, staff and our community have a voice in our district; Ensure we can all live and grow and work in a diverse and affordable community. We are also running because we have specific; near term actions we want to put in place to realize the vision. Examples include: accelerating equity training and implementing a cultural awareness course for all rising freshmen, establishing forums for dialoguing with staff and families including the Board of Education meetings, and implementing common sense budget efficiency measures. Then we want to measure how we are doing and share it with the community. Speed is important. The student opportunity gap has existed for years. Leadership and action are needed.
In one word, experience. As a 30-year resident of Princeton, I have served in a variety of roles, serving the community as an elected (Mayor and Township Committee) and appointed official (Commissioner, Princeton Housing Authority) and as a volunteer (Girl Scout Leader; Member, Princeton United Methodist Church). While the other candidates have stated a commitment to equity, fiscal responsibility and excellence, I have a record of service that demonstrates that commitment. As Board Vice Chair, Chair of the Equity Committee and the Labor Negotiations committee, and a member of the Policy and Personnel Committees, I have gained intimate knowledge of the strengths and challenges facing our schools. I am the parent of two children who have attended Princeton Public Schools and excelled. I want the same for all children. And most important, I know how to get the job done.

If elected, what is your top priority and how would you tackle it?

My top priority would be to continue to focus on and improve the experience of our students in the Princeton Public Schools. I want our students to overwhelmingly report that they feel welcome, affirmed, engaged, safe and comfortable in our schools. I want them to report, as graduates, that we have met their needs and that they are prepared for the next step on their life journey. This requires us to listen carefully to student voices and hear how the policies and processes we adopt at the board level play out for our kids -- of every color, ethnicity, ability, sexual preference or otherwise -- on a daily basis. This requires the Board to (i) hire a superintendent who can inspire and lead the PPS organization, as a team, forward toward this vision, and (ii) support and partner in developing and achieving clear and measurable goals — around equity, curriculum and climate, facilities and finances — step by step, year by year, to make it happen.
We need to use our existing facilities more efficiently. Educational capacity at Princeton High School (PHS) and John Witherspoon Middle School (JWMS) is based upon a utilization factor of 75 to 80 percent. I believe we cannot afford to leave 20 to 25 percent of our classroom space vacant. I feel we should be able to increase utilization to 90 percent with class scheduling software and other efficiencies. I favor teachers over expensive new facilities. We need to take better care of the buildings that we have. I also favor cost-effective and affordable solutions for projected enrollment growth such as adding a classroom into existing schools such as Johnson Park (JP) or Riverside (RS), or the middle school if necessary. JP and Riverside have beautiful campuses with room to add a wing with 6 to 8 classrooms cost effectively, for expansion. Also, I would not support a new facilities referendum before the old referendum debt is fully repaid on February 1, 2022 and February 1, 2023. I will only support the current $27 million referendum that reflects our genuine needs. I will not support a facilities referendum that burdens the operating budget and could lead to tax increases and reduction in teaching staff.
My top and immediate priority as a member of the BOE is to ensure that students, families, teachers, and staff who are returning to school now--in the midst of the ongoing COVID-19 pandemic, as well as other issues that have brought considerable disruption to life--have all the support and resources they need for their education, including their emotional and social well-being. I've kept abreast of the work the current board and the Interim Superintendent and staff are doing to facilitate the most positive learning experience for all students. I applaud them for all they have done! As a new member of the BOE I will join in the efforts by offering my support and experience in helping organizations in times of crisis and transition. Concurrent with this priority is, of course, the hiring of a new permanent superintendent. I will actively participate in this process, ensuring that the school district seeks and hires a person of broad, deep, innovative and effective experience in leading excellent, broadly diverse and fully equitable education for all students.
If pressed to choose a single priority, it would be the hiring of an experienced superintendent with strong management skills and a demonstrated commitment to the principles of equity, access and inclusion. A strong leader will help us address the other challenges we face, which are: Protecting the health, wellness and safety of our children, families, teachers and staff as we face the pressures of educating our children during a pandemic; Closing the achievement and opportunity gaps; Providing our children with meaningful racial literacy tools and instruction while fostering authentic dialogue within our schools; Ensuring equity for all of our kids and charting the path forward to ensure that all of our children receive an education to enable them to lead lives of joy and purpose; Facilities planning and maintenance in the face of growth in student enrollment; Educating our children as cost-effectively and efficiently as possible; Advocating for legislative changes to support our schools and community.
My top priority is reducing the achievement gap while keeping Princeton affordable. While technically I’ve given two top priorities, they are closely related. Reducing the achievement gap will have a cost and we need to apply some new creativity to control costs, reduce the achievement gap, and stay within or below the 2% cap. Based on my three years on the board, I fail to see why this isn’t readily possible. The first step is to make sure the new superintendent we hire is someone who is excited about both reducing the achievement gap and finding/implementing cost savings in our operating budget. The other first step is turning to our teachers, the experts in our district, to tell the board and community what needs to be done to reduce the achievement gap. Based on my own kids’ experience in the district, I’ve seen enough excellent, caring teachers to know we have already hired the experts and we can do this.
The top priority is the issue of equity. It was and has always been the Pandemic before the Pandemic we call COVID-19. We must always begin with acknowledging that this is much bigger than a black-white issue, or a have vs. have-not issue. It is an issue of humanity, an issue of moral code, and most importantly, an issue of self-preservation of the human race. It stretches far beyond the electives and a few online courses of racial literacy. It is that which binds us and ensures that every child can achieve their full potential and know they are loved. It is that driving force that allows our children to know their worth and that we value them. If elected, I believe it is essential that we begin to tackle this issue with our search for the next superintendent, because they will be our leader, our captain who will drive and guide our faculty, staff, and students (our team) to a brighter tomorrow. They will uphold and maintain our goals and values. It is also essential that we use the scope of equity in everything we do from policy to educating and everything in between. It is essential that our efforts don’t fall to the wayside and that they are ingrained in the day to day operations of our institution.
My top priority will always be the safety and wellbeing of our students. To that end, I believe the critical areas of focus are: Diversity- we must respect and support all students and families in our school community; Affordability- Princeton Public Schools receive almost 50% of your property taxes and the Board of Education needs to recognize its impact on the ability for everyone to live in Princeton; Trust- Board of Education members are your voice to the school district and all members should conduct themselves accordingly.
When I ran for the school board in 2017, my priority was achievement of academic and social equity for all students in our schools. That has not changed. For the past three years, I have tackled this complex challenge by considering all issues and decisions through a lens of equity; Exhibiting the courage to speak out AND VOTE for (or against) initiatives that disproportionately favor or disadvantage certain groups of students and District staff; Ensuring that our perspective on students is broad and inclusive and does not neglect the needs of our Special Education, LGBTQ, low income and English Language Learners; Calling for accountability, measurement and objective assessment of the District's stated goals. When they are not met, I have demonstrated a willingness to speak out and withhold support until the desired outcomes are met. Understanding the role of a Board Member (The Board does not run the schools, we make sure that the schools are run well) is not easy and requires that we ask hard questions and make difficult decisions.

Editor’s Note

If you drive through downtown Princeton lately, people are out and about. There may not be as many as there used to be, but it’s not the abandoned wasteland it was in the spring. Diners are enjoying food in make-shift areas outside their favorite restaurants and shoppers are picking up their needs inside open retailers. But are they eating and shopping enough to make up for the turbulent road these businesses have been on since March?

To help our community understand what it is like to own a local business these days, we reached out to several area business organizations and owners. We know sudden closures and physical restrictions on brick-and mortar businesses threw many for a loop, so we wanted to know how they’ve adapted to the times. Some had to lay off or furlough workers, which made the pandemic even tougher. In our September issue of Princeton Perspectives The Working World: Princeton’s Business Climate Today we delve deep into all of these workforce issues.

To be a surviving business, you need customers and clients. What are you doing to support local businesses? Take a look at this month’s Pulse of Princeton for the perspectives of some of our locals.

To really get an understanding of how local owners are faring today, we connected with a variety of establishments. Some are downtown, other’s around town. Some operate as a storefront, others on location. Read COVID Effects: Princeton’s Current Business Climate to get a sense of how this pandemic has affected our local merchants.

Employment – having a job and money to spend – is an essential part of the local financial structure. Princeton’s Employment Status During COVID – How to Find a Job Today shares some good news about employment levels in our area. If you are out of a job or looking for a change, read on to get job hunting tips and find out about the resources available to you – many for free!

It is interesting to learn that certain industries have fared the pandemic better than others. For some, it was due to government restrictions and allowances. For others, it was about the needs of consumers. In Local Businesses Find Stability Through Bouts of Success we share which industries have had the most success in New Jersey, Mercer County and Princeton.

Creativity, forward-thinking and adapting to the times also played a key role in some business’ stability. Personally, I hope online ordering and curbside pick-up stick around for a long, long time! It is fascinating to see what else our local merchants did to maintain customers and ensure their product could reach the local community. Close-up: Adaptations Help Café Turn Adversity into Blessing shares how one local owner worked to ensure a future for his business.

The warm weather months have been a haven for many, allowing people to follow their outdoor passions and businesses to utilize outdoor space. As we enter fall and then winter, there are a lot of unknowns. So, get out today and support our local community.

Then come back to us in October to be well-prepared for the upcoming election. More than 12,000 voters have already used NJ’s new online voter registration tool which launched earlier this month. If you’re not already set up, make sure you’ve registered to vote by October 13th. Mail-in ballots are being sent out October 5th. Princeton Perspectives will provide you with everything you need to know to vote in 2020! If you’re not already on our mailing list, sign up here to get every issue in your inbox!

The Pulse of Princeton: What are people doing to support local businesses?

If you’d like to contribute your video thoughts for a future Pulse of Princeton, please click here and provide your name and email address to be contacted.

COVID Effects: Princeton’s Current Business Climate

Filled with a large variety of local businesses and a vibrant downtown district, Princeton, NJ’s business climate has been greatly affected by the past six months of the COVID-19 pandemic.

Since Executive Order 107 was signed by Governor Phil Murphy on March 21, 2020, business as we know it has been altered. Non-essential retail businesses were then closed to the public, essential businesses could stay open at only 50% capacity and work-from-home arrangements were suggested wherever practical. Restaurants opened for outdoor seating on June 15th and non-essential retailers could open at 50% capacity that same day. Most recently, on Friday, September 4th, restaurants and gyms were permitted to open indoors at 25% capacity, as well as arcades, movie theaters and performing arts venues.

According to the latest U.S. Census, there are over 1,500 Princeton-owned businesses. With the exception of a few key industries, most locally-owned brick and mortar merchants have found the pandemic to be a struggle. Kitchen Kapers, a staple in Princeton’s Palmer Square for years, closed its doors in late July. On Nassau Street, Panera is no longer and Princeton Pi closed, stating “current conditions make it impossible for us to operate.” At the Princeton Shopping Center, after 19 years, One-of-a-Kind Consignment Gallery shut its doors September 4th. Marlowe’s Jewelry could no longer maintain the storefront it’s had there since 1989 and left in June.

“In this climate, I couldn’t hold out on a store of that size and continue,” explains owner Marlene Marlowe, who decided to close her store just when the Governor permitted retail spaces to re-open. “I said, I can’t go back knowing I lost 3 months and then and I’m going lose the next few months. I don’t have a spring or fall season. My business is based on repairs and special work, so people did it all year round.”

Courtesy: Marlowe’s Jewelry

Marlowe’s Jewelry is continuing to operate out of her home via her same store phone number and through her website by selling her inventory, making custom jewelry and dropping off batteries to long-time customers around Princeton. She hopes to open up a smaller shop somewhere in town when conditions improve.

“Our local businesses are the heart and character of the community,” insists Christina DiDonato, owner of Bella Boutique in the Princeton Shopping Center. “It’s imperative to our survival during this traumatic time that we keep our money in our town and support each other in every way we possibly can – even when it might be slightly less convenient.”

At the time store closures were mandated in New Jersey, Bella Boutique had just received its spring shipment – it’s second largest of the year. There were also imminent plans to expand into the neighboring storefront, which is still expected but has now been pushed back. Thanks to help of the Small Business Administration’s Paycheck Protection Program (PPP) loan and through creative efforts to sell merchandise using social media and by dropping off curated boxes of goods to existing customers and their friends, the store stayed relevant and got through the hardest hitting months at about 20% its normal income. It is now slowly building back up.

Courtesy: Bella Boutique

“We’re being very cautious. I’m constantly cleaning and sanitizing, maintaining capacity,” states DiDonato. “I now sell a ton of masks. People are coming out slowly, but people have nowhere to go so even though many clients still have money, they’re not having the same excitement to buy nice clothes. I had to cut out heels and silks and now carry more joggers, loungewear, masks, sanitizer candles and self-care items for home.”

To help move forward, Bella Boutique was one of 70 recent recipients of the Small Business Resiliency Fund grants awarded in August.

“The Princeton Regional Chamber of Commerce Foundation was presented with an opportunity in late March or April,” explains John Goedeke, Foundation President, “to offer grants with a set of criteria, defined by Princeton University and the township, and targeted just to Princeton merchants.”

The $5,000 grants for COVID relief and restart were initiated by Princeton University, committing an initial $250,00 with a promise of up to $100,00 in matching funds if same was raised by the community. The community met that challenge. The university, led by Kristin Appelget and town, led by Mayor Liz Lempert and Councilwoman Michelle Pirone Lambros, then joined forces with the Princeton Regional Chamber of Commerce, the Princeton Regional Chamber of Commerce Foundation and the Union County Economic Development Corporation to help them to create criteria for earning the grants, manage the process and disseminate the money.

“We’re aware most rents start at $9000, but [the $5,000 grant is] just a little bit of help for some adjustments that needed to be done such as getting hand sanitizer, cleaning products and things like plexiglass for protection between the person taking care of you and the consumer,” comments Esther Tanez, founder and CEO of ESTIR Insurance and a board member and Chair of Membership with the Princeton Merchants Association (PMA). “What we’re trying to do as a PMA is give everyone resources, keep everyone connected and informed.”

To help them through, PMA has been offering weekly Zoom meetings to bring the business owners together. People have been eager to figure out what relationships or expertise they might have to help each other.

Bon Appetit, the longtime eatery and market at Princeton Shopping Center, is having difficulties in the current climate and hopes its relationships might help ensure a future. The owner, William Lettier, is currently working with his landlord to try and adapt the existing business model to find success in a COVID world.

“It’s a tough time for everyone. The food business is no exception and we are struggling,” shares Lettier. “The lunch crowd has disappeared and the everyday shopper has a smaller footprint and they are mostly focused on going to online shopping or just going to traditional grocery stores.”

Courtesy: Landau

Lack of everyday shoppers is also affecting Landau, the 106-year old retailer on Nassau Street, which had temporarily closed March 8th and is trying to figure out how to approach a future for its business.

“It was getting to the point it didn’t make sense to stay open,” says Robert Landau, who partners in the business with his brother. “We started sensing something weird was going on at the end of February, but it was getting worse and worse and the signs in the news weren’t good. Most of our employees are not teenagers and we were sensitive to the fact eldery people were the most susceptible, so why be open? We didn’t want to endanger people’s safety.”

Landau is lucky to have a patient landlord who has worked with them through this time. The store remained closed until the first weekend in August, when it opened with limited hours on Saturdays and Sundays. Most of its clientele are 50 -70-year olds with disposable income – people largely not going out these days. They also feed a lot on traffic from Princeton University, which is now mostly non-existent.

“Now the university is pretty much shuttered and I don’t see anything positive to say about what’s going to happen in Princeton until the university opens and the pandemic eases,” laments Landau. They are working on reaching out to existing customers but his product really relies on people coming into the store.

“Our product isn’t a generic something. It’s, in most cases, something you’ve never heard of or seen before or if you have it’s limited exposure and that made us successful but required you come in and touch it, feel it, try it on.”

Further north on Nassau Street, eatery Qdoba is also feeling the sting of missing university students.

“Definitely not having students around impacted us more.  A lot of them were still here in the spring. But once summer hit, now that they’re gone, we’re realizing sales are going down,” shared Qdoba manager Dida Hous. “Compared to last year, sales were down about 30-40%. Since about late July they’re starting to pick up. Now we’re waiting to see how students not being here will affect our business.”

Palmer Square Management, which manages the retail, residential and office operations for the entire downtown Palmer Square complex, including Nassau Inn, is feeling the squeeze as well.

“Retail leasing is suffering at this time, particularly with so many national tenants filing bankruptcy plans and restaurants (having been) unable to open for indoor dining,” notes Lori Rabon, Vice President of Palmer Square Management and the Nassau Inn. “All tenants are feeling the pressure of the closures and uncertainty of the economy.”

Within their operations, in addition to the loss of two retail tenants, some staff at the Nassau Inn had to be furloughed. However, Madewell is preparing to open soon on Nassau Street, one sign there is positive movement out there, too.

A few blocks up Nassau St., Proof is planning to open in the site that once housed Princeton Pi. Though they believe business could be better, some other retailers in Princeton are feeling the positive vibes, too. Rita’s, a franchise, opened its doors on May 14th at a time many stores remained closed. It’s walk-up window set-up at the Princeton Shopping Center allowed for a safe opening. Owner Jeff Antell couldn’t hold a grand opening celebration, but his debut seems to have worked out.

“We basically turned the lights on and opened and said let’s just see what happens. We had no idea what to expect in terms of what was going to happen. It ended up being great. It was definitely not how I pictured opening.”

Rita’s Princeton didn’t get the spring business it had projected from the Princeton Little League families that were to gather at the nearby baseball fields, the usual shopping center summer concert series that was canceled or from large orders for picnics, family gatherings and other catering because people can’t gather. But the opportunity for people who were stuck home in late spring/early summer to have someplace to go created excitement and customers.

Beyond retailers, the other brick and mortar business hit extremely hard this year is the restaurant industry.

“There’s a number of companies that are dipping into their savings, companies that live on that regular cash flow,” adds Peter Crowley, Executive Director of the Princeton Regional Chamber of Commerce. “Even with the opening of restaurants for 25% (indoors), that’s probably not profitable for restaurants to bring in staff, cooks, food. They’ll have less service but the fixed costs are high.”

Courtesy: La Mezzaluna

La Mezzaluna, an Italian restaurant on downtown’s Witherspoon Street, knew hard times were coming after owner Michele Moriello returned in January from a trip to Italy. Having seen what Europe was starting to experience, he began saving money. The restaurant eeked through the hardest months by providing food to those in need and on the front lines. Local organizations Share My Meals and Feed the Frontlines paid a small stipend for each meal. Additional meals were donated through the buy-one-give-one program created by Mr. Rogers’ Neighbors Kindness Project. In all, Moriello says they cooked 15,000-16,000 meals for these organizations. Then, outdoor dining opened and he was able to open with seating available out front and along the side of the restaurant.

“It was exciting in the beginning, though I was very nervous. I thought people would be nervous, but we got a great response,” exclaims Moriello. “We did amazing business, record-breaking numbers since we opened the outside on Father’s Day weekend. It was so busy, and it never stopped. We make 100s of meals a week.”

One of the reasons La Mezzaluna is benefitting in a way other restaurants aren’t is that it has 24 tables outside with an opportunity to seat 75 customers. Inside, which currently remains closed, there are 22 tables with a 70-guest occupancy. The restaurant is doing 3 times the business of a usual summer and has no plans yet to open for indoor seating.

“When we were cooking meals and the restaurant was closed, I was putting money on my credit cards and believed. I try to always look forward. That’s the type of person I am,” Moriello shares. He has started to look into heaters for his outside dining area. “Now I’m working on the winter, how to make it work, how to make sure I survive but most importantly all my co-workers survive. I could never do anything without them.”

Part of La Mezzaluna’s success was thanks to the help of Josh Zinder and his local firm, Joshua Zinder Architecture & Design who put together the master plan for the town to rework outside dining space in town.

“We put together 3-4 plans, then worked with the town, planned and refined it with them. Then we refined it with the town engineer and the outcome of that was what you see out there today. It’ll be interesting to see whether people want to maintain outdoor dining environments after COVID is gone,” says Zinder.

Business has been moving along is his industry. Light office spaces are attempting to open in some of the vacant retail spaces in town, companies are consolidating from rental spaces into singular buildings and residents are looking to create home office and learning spaces.

Zinder adds, “We have a lot of people asking us to do significant projects on properties they’ve just purchased, commercial is bigger but also residential.” Noting, there has been enough work to keep all of his employees more than busy.

Some of the work is coming out of the now burgeoning realty market which struggled from March thru August. Callaway Henderson Sotheby’s International Realty was concerned back in April, getting by with the help of the PPP loan. As of mid-August, Princeton home sales were still down 7% overall in contracts this year from last year.

“January and February were the busiest first quarter in a long time. It was interesting to have such a busy time then March came, we were cranking along, then the back half fell off. April was down 73% versus a year ago (pending contract sales for that month),” notes managing member Judson Henderson.

Late April, people started to come to our area from places including New York City, Philadelphia, Hoboken and Jersey City looking for housing. By June, pending contracts were up 3%, with an 84% increase in July and a 27% increase in August compared to one year ago.

“That first wave was very much people abandoning leases and not just high end – more people were leaving $3,200/month Brooklyn rentals and buying their first house for $600,000 in Lawrence or Hopewell,” Henderson adds. The Princeton market, with an average home sale price of $1.025m, saw the rise come in August. “There wasn’t as much exposure for us in the high end.”

To date there have now been 12 deals over $2m, versus 16 this time a year ago. 8 of those 12 have been since July 24th. As of September 10th, Princeton has 102 houses on the market. Bidding wars on houses, mostly those that are turnkey and allow one to move right in, have become common as of late, though buyers may become more selective if the inventory keeps increasing. Features including a swimming pool and a home office have also been sought out. The volatility of the market leaves one not knowing what to expect for the rest of the year, but there is hope in the next big season.

“It stands to reason we’ll have a busy spring. In Princeton the number of rentals was up by 8% through August, and I think a lot of those people will be buyers in the spring,” says Henderson.

A busy spring would be great for all businesses around Princeton. But first, they must get through the winter months. Peter Crowley reminds us that “every dollar you spend in the community is $.88 back to the community.”  So, merchants want to make sure you know – if we want to keep having local, keep supporting local.

Local Businesses Find Stability Through Bouts of Success

It has been a difficult time to own and run a business – for many! While some saw business stop or drop off with the arrival of COVID-19 and are struggling to stay open, others found a surge in business is helping to even out the bad times.

According to the Princeton Mercer Regional Chamber of Commerce (PMRCC), industries including commercial HVAC, cleaning services, construction and digital marketing companies have seen great strides through this time. Liquor stores, bike stores, local farms, furniture stores and technology companies have also seen spikes and our local owners are hopeful it will pull them through the winter months.

“Companies thriving in that secondary sense are really just surviving and moving forward as opposed to blowing it out the doors,” states PMRCC Executive Director Peter Crowley.

A June survey by the New Jersey Business & Industry Association (NJBIA) showed only 2.45% of NJ businesses (NJBIA members and members from other partnering business associations who are participating in the New Jersey Business Coalition) are operating and performing better than normal with 1.8% experiencing a surge in revenue. Though our local WalMart has closed, other locations and “Big Box” companies seem to have fared the best overall, thanks to the classification as essential services.

“They’ve really crowded out our mom and pops,” explains NJBIA CEO Michele Siekerka. “WalMart was able to stay open and provide all of their services, not just essential food, but the downtown clothing store was forced to close. Now there’s the convenience of ‘I can go to WalMart and buy food and at the same time buy clothes for my children,’ whereas otherwise you might have gone to the downtown store to get clothing for your child.”

Siekerka states that Best Buy and other stores where you would buy computers or office furniture have seen strong sales. Locally, technology companies found success on the tails of these stores, because when the pandemic hit, big chains weren’t initially sending techs into people’s homes.

“We found workarounds for that with Zoom meetings and having clients show us their homes on their phones and we could walk them through how to set up their router that way,” explained Alison Rush, who owns Technician X, with her husband Chris. The company specializes in computer repair and upgrades, basic IT support and networking servers with a small storefront in Skillman.

Technician X saw a 50% increase in sales and service in the first weeks of the pandemic. Once the initial set-up panic leveled out, a 25% increase has helped them through the past several months. The normal back-to-school increase isn’t happening this year, but business is still on the busier side.

“It was in such huge demand making the switchover so businesses, parents and students could all make the switch from work and school to being home in a safe fashion,” shares Rush. The furniture industry has also seen a change during the pandemic.

“If you look at stores like Raymour and Flannigan – these bigger furniture stores – they are doing better because people are at home, trying to fix up houses. If people have to work and spend this much time at home, they need to have a nice office,” shared Christine Curnin, PMRCC’s Head of Membership Development. One industry insider told Princeton Perspectives that business at Raymour and Flannigan may be up as much as 35%. Local furniture stores, like Homestead Princeton, have seen some spike in specific furniture sales but it’s not all rosy.

“We did get the PPP (Paycheck Protection Program loan) and have been able to hire the large majority of our employees back, but it’s affected all small businesses,” states Kristin Menapace, owner of Homestead Princeton with her husband, Ron. That being said, there has been some uptick in local furniture purchases. “Because of the pandemic and everything going on with people at home, working from home, we’ve definitely seen an increase in the need for desks but also redoing spaces because they’re spending more time at home.”

Overall, Homestead Princeton feels a significant impact from the forced closure of their brick and mortar store from mid-March until June 15th, though it did maintain an online and call-in/curbside presence. A staple in Palmer Square since 2012, it recently relocated to the old Princeton packet building on Witherspoon Street.

With people seeking outdoor activities more than ever, local bike shop Kopp’s Cycle didn’t have a big box competitor to contend with and the start of the pandemic was very rewarding.

“Business did get busy when things started in March and April and the guys at the shop were working day and night to make people happy,” explains owner Charles Kuhn.

America’s oldest bike shop, which first opened in 1891, tells Princeton Perspectives it saw a 10% increase last spring, but also had to cover increased payroll and overhead. And while cycling became and has remained extremely popular, the supplies have not. Tires and tubes are on backorder and there’s little product to market.

“We’re doing the best we can, but because of shortages, we’re not able to take advantage of the business that’s out there and available,” Kuhn adds. “I’m realizing the business we have done already this summer is what’s going to carry us through the winter.”

Kopp’s Cycle is missing the arrival of 10,000+ Princeton University students and a back-to-school cycling craze that usually makes September its best month of the year.

The liquor store industry also saw a big early spike in sales. Joe Canal’s in Lawrenceville experienced a huge surge when the isolation measures went into effect.

“We were doing probably 400-500 online orders a day compared to pre-COVID which was about 20 a day. There was quite a change,” says Isaiah Pettis, a store manager. “Things started to level out by mid-May. We’re still doing well but it is definitely not the rush we were seeing in spring.”

One smaller local Princeton liquor store shared they saw an increase in sales of items like cocktails, bitters and other supplies needed to be a home bartender when people realized they couldn’t get out during the pandemic.

Solid through the past six months has been the hardware store industry, which was deemed an essential operation and was able to stay open and continue serving their communities. Recent research conducted by the North American Retail Hardware Association (NRHA) shows 87% of the independently owned hardware stores, home centers and lumberyards are reporting that same-store sales have increased over 2019 and the NJBIA has seen it surge in New Jersey as well. Ace Hardware in Princeton Shopping Center is among those stores that has seen success this year. NRHA has found that amongst those reporting a 2020 increase, the average increase in sales is about 24.5%.

According to Food Marketing Institute’s 2020 Power of Produce report, 69% of consumers look for locally grown or produced foods. Two-thirds buy produce at farmer’s markets, and six in 10 shop at a farmer’s market at least occasionally. That explains why anecdotal evidence from area farmers indicates business has been good and solid, above normal. When locals were anxious about going into supermarkets in March and April, turning to outdoor or smaller local farm stores felt safer. Peter Furey, Executive Director of NJ Farm Bureau, says this was a great advantage to many.

“Since local farm markets opened, they’ve been selling like crazy. It’s the outdoor experience, safety and that’s what’s helped them. It’s true for the garden centers as well. Potted plants, landscaping – people were home because of the pandemic and started gardening like crazy.”

Alec Gioseffi left his Princeton-area farm in October to become farm manager at Ironbound Farm in Hunterdon County. Ironbound has experienced this unexpected craze.

“We have not stopped since the pandemic happened. The demand has grown to be larger than what we can actually produce. However, we’ve had to shift how we get product to a consumer,” said Gioseffi.

Ironbound was planning to phase out its dwindling Community Supported Agriculture (CSA) farm share business, then COVID hit and instead it grew 5x. They also shifted from wholesale business with restaurants and now partner with two home distribution businesses. One distributor in Brooklyn went from servicing 300 boxes pre-COVID to 3,000 boxes a week with a multi-thousand-person waitlist. To support the buy-local trend, Ironbound has turned its tasting room into a farm store and utilized outdoor space for dining facilities. Mercer County farms also adjusted their structure to take advantage of the local desires as Meredith Melende, Agricultural Agent III at Rutgers Cooperative Extension of Mercer County explains.

“Some farms shifted their planting schedules to accommodate consumer demand for spring greens, others maxed out on their CSA shares, and many implemented online sales and varying pick-up methods and locations.”

What must be noted is that even though sales have been strong, additional labor expenses and out-of-pocket costs such as protective gear, plexiglass dividers and the need to pre-package produce instead of having it in open bins has increased farmer’s costs. So, while the sales may have seen an increase, the profit isn’t extraordinary. The hope, for many of the farmers that Furey has spoken to, is that the discovery of locally grown and sold food is one that will carry over with consumers and not just be a phase of the pandemic.

Personal life coaching thrived as a business in the weeks after the isolation measures went into effect.

“People needed immediate support, their life was falling apart,” notes Anais Bailly, who owns the NJ-based consulting and coaching practice ABM Structured Solutions.

The life coaching takes places mostly over the phone, so it was easy to address the need without leaving home. After June, when the social justice movement began to build, more diversity, equity and inclusion training requests began to come in. Many companies are seeking out ways to ensure they are complying in this way.

“If you’re really trying to be a multi-cultural and inclusive institution, we have to address what the people of that organization feel,“ adds Bailly.

It’s a business that is building, and Bailly and her husband were able to transition their practice into a virtual one to keep up with the trainings.

These business owners know they are lucky to be in industries that have seen bursts in a time many are struggling, and all know they have to stay innovative and vigilant. There is hope amongst all of them that the surges will continue, and if not, the ones they’ve experienced will be enough to sustain them forward and through the unknowns of what lies ahead.

Editor’s Note

Are you enjoying your summer? When asked this question, most people these days respond with, “We’re getting by.” It’s an unfortunate reality during COVID-19. There is so much weighing on each and every one of us – but through it all, we need to try and find some rays of light.

I suggest you pull up Princeton Perspective’s June issue: Get Outdoors – Experiencing and Appreciating Princeton’s Natural Wonders for some ideas of how to keep busy outside and read on in this issue for more suggestions and new experiences. In between your outings, you’ll have to figure out what to do this fall.

You’ve likely seen the articles and memes about making the “right” decision for the start of school. The expert this week contradicts the expert from last week and you simply don’t know what “right” really is anymore.

In the past, if we made a “wrong” decision it meant we got lost on the way to dinner or our child didn’t get to attend a party. Don’t we all wish we could go back to the days where those were our worst problems? Now, the right decision holds much greater significance.

In this month’s issue Summer to Fall in a COVID Crisis: Weighing School Decisions While Making the Most of it All the goal is to provide you with insight to help make the impossible decisions, mentally and emotionally endure the decision-making process, and guide you to enjoy what remains of Summer 2020.

Schools in our area are doing their best to create safe school learning environments. Will the plans put out today be the plans they follow through with in September? Time will tell. As COVID-19 case rates fluctuate, it is possible so will the plans. Science and medical opinions, which have evolved over the past five months, can help us to determine what path is best for our child and our family. We’ve long been told to weigh the options, so today we’re helping you to do so. In Professional Perspectives: The Pros and Cons of Schooling During COVID we share the perspectives of local pediatricians, a psychologist, and an educator – breaking down remote schooling vs. in-school education, mask wearing, socialization and more. Before you fill in your school survey, read here for some local expert guidance.

Once do you make a decision, do you stand firm it is the right one? Or do you continue to worry whether you are putting your child in harm’s way – emotionally by keeping them home or physically by sending them to school? At some point, you need to learn how to live with your decision and help your child feel confident it is the right one, too. Clinical Social Worker Elizabeth W. Semrod helps children and adolescents in her local practice cope with anxiety and depressive disorders. She shares tools on how to get you and your children past your worries in Getting our Children Back to School (Safe and Worry-free).

For you, perhaps the plan for your local school district or private school isn’t feeling right. You may opt to send your child to a different school, or if having more control feels like a better option, perhaps you are considering homeschooling? Children aged 6-16 in New Jersey must receive some form of daily educational instruction. Homeschooling in NJ 101 details the basics of how it all works. You may find that creating your own educational plan is today’s right plan.

When you need a break from all of the decisions, before fall hits and life starts to get a little busier, get away! Whether it’s for one day, an overnight or longer, it can be hard to wade through the options of where you can safely travel, and what to do that you haven’t already done. We’ve got you covered with Last Hurrahs of Summer – Fun Things to Do You Haven’t Thought of Yet! Just pick a date to go and use our guidance to get you there!

It may all feel a bit overwhelming, but we will get through! We hope this month’s issue helps you and encourages you to take that needed break. In September, Princeton Perspectives will take a look at the current workforce around Princeton. Whether you own a struggling business, have a thriving one, are unemployed, or are trying to adapt to today’s needs – the working world has changed for many. We’ll bring you all of the perspectives. Sign up here to make sure you get the latest issue!

As always, stay safe and healthy!

Professional Perspectives: The Pros and Cons of Schooling During COVID

This fall it’s certainly not back-to-school as usual. Instead of simply deciding what notebooks and new clothes to buy, families are tasked with choosing how their children will be educated. And the answers aren’t cut and dry, there are nuances, family needs and health risks to consider. While encouraging in-school learning, New Jersey Governor Phil Murphy has required that all students (without a health concern) must wear masks in school. Yet the NJ Teachers Union and the NJ Principals and Supervisors Association are still urging the year begin remote-only. To date, every school district and private school in our area has created its own pandemic plan for learning. They include varying forms of hybrid (combining remote and in-school), some are all-remote, and others have full in-school education planned.

The difficulty for parents is these plans leave us with a complicated choice – to go ahead and follow your school’s model, choose the all-remote option many are offering or opt for another school choice. None of the decisions are easy, and none of us know what may happen between now and the first day to alter them.

We’ve long been taught to make a pro/con list, weigh them, then decide. To help formulate your list, Princeton Perspectives sought advice from experts on the front lines of this issue – pediatricians, a psychologist and an educator that have all worked locally and raised or are currently raising children here. All information contained in this article is current as of publication (August 13th) and has the possibility of changing due to local health factors.

Meet our professionals:

Dr. Shilpa Pai is Co-Director of NJ Pediatric Residency Advocacy Collaborative and Director of Resident Education in Advocacy & Community Health as well as Associate Professor of Pediatrics at Rutgers-Robert Wood Johnson Medical School. She has 2 children and lives with her family in Princeton.

Dr. Lisa Kestler is a clinical psychologist in Princeton, NJ, where she works with children, teens, adults and families. She offers therapy and clinical assessment services through her private practice and psychoeducational evaluations at The Dyslexia Center of Princeton. She and her husband have two children and live in Lawrenceville.

Bonnie Walker has over 25 years of teaching in elementary public schools in Pennsylvania, Virginia, Connecticut, and New Jersey – most recently in Princeton where she retired in June 2019. She raised her children in Princeton schools.

Dr. Julie Halvorsen DO, FAAP, is a pediatrician at Delaware Valley Pediatric Associates in Lawrenceville, and is on staff at Penn Medicine Princeton Medical Center and Capital Health Medical Center-Hopewell. She lives in Princeton with her husband and two daughters.

“Everyone is rightfully focused on the risks of each and every possibility proposed for school in the fall. Focusing only on the risks can drive us parents crazy,” says Dr. Lisa Kestler. “It may be to everyone’s advantage to try to find the positives – for our kids to feel secure that they will have a good school year, and for us parents and teachers to have the confidence to make it a good school year, despite the hand we’ve been dealt.”

So, let’s start by focusing on those positives. Remote schooling requires access to a computer and the internet. Most local private schools are already set up with a 1:1 ratio of students vs. computers, and this fall, Princeton Public Schools is providing each student their own device and ensuring internet access. Here are our panel’s perspectives on the benefits of remote schooling:

KESTLER Behavioral change is effortful and it takes time to create new habits. Remote learning means that they will not have to add a slew of new rules to their daily routine around wearing masks, washing hands, interacting with classmates, and moving through the building. With remote learning we can create a sense of safety, allow students and educators to focus on learning and to engage more fully. There can be a greater sense of predictability, consistency and control.

HALVORSEN The idea of having kids in school full time does not seem realistic at this stage of the pandemic. The ability to open schools will depend on the level of community transmission.

WALKER The most important positive reason for remote learning would be for the health and safety of the students, their families, and the teaching and administrative staff.

The Wilberforce School plans to resume on-campus instruction, citing it is the “preferred mode of instruction and our best results come from interactive, face-to-face learning.” The school will be offering live streaming from classes for those that can’t be on campus. Despite the best efforts of many local schools that have purchased better cameras, focused on stronger lesson plans and prepared for live instruction, there are still concerns about remote learning, as our experts explain:

HALVORSEN There is already evidence of negative impacts on children because of school closures in the spring, according to the American Academy of Pediatrics. But beyond academics, children learn social and emotional skills, get meals and the opportunity to exercise and receive mental health support as well as other services that cannot be easily replicated online.

WALKER I believe it will be more difficult to identify the children who need support when you do not have real-time, in-person interactions with them, and only see them on a screen. In teaching young students, not only do teachers instruct the children in the curriculum, but they also help them develop the social skills needed to interact with their peers. This is done when students work on group projects. In addition, many parents are still working remotely, and it could be a challenge for them to help their children while trying to conduct their own business. Furthermore, there will be parents who have to work outside of the home. These students may have no one at home to help them.

KESTLER There is a loss of human connection when it is through a digital device. If they have not met their teachers or other classmates prior to the start of school, it is even harder to make that initial connection. Not only is it important for learning, there is a basic human need for physical contact and non-verbal communication. If they don’t have strong social connections outside of school – either online or IRL – they can begin to feel lonely, helpless, or withdrawn. Online learning also requires strong executive functioning skills, such as planning, organization, regulating attention, emotional control, and transitioning between activities. Poorly developed executive functioning skills can be a major stumbling block to successful online learning, leading students to fall behind academically and chipping away at their self-confidence and self-esteem. Part of a remote learning plan should be to quickly identify and intervene with kids who aren’t adjusting well.

PAI Beyond supporting the educational development of children and adolescents, schools play a critical role in addressing racial and social inequity. I am particularly concerned about our most vulnerable children in Princeton – and I fear that their needs will not be met if we have all-remote instruction.

With small class sizes and space to spread everyone out, Stuart Country Day School of the Sacred Heart is planning to open 5-days a week for in-school education this fall. Families can choose this model, go completely remote or coordinate a hybrid option. Balancing the needs of our children, we asked our experts their perspectives on the benefits of in-classroom schooling:

WALKER I know how important it is for teachers to make a connection with each student in his/her class. When you greet the students in the morning, you can assess their moods, how they are beginning their day. Having the students in school would allow them to have direct contact with their teachers and would allow them to work cooperatively with their peers.

PAI Not only do schools provide our children with academic instruction, but also by having in school learning, children are provided with the social and emotional skills, safety, reliable nutrition, physical/speech and mental health therapy, and opportunities for physical activity.

KESTLER Going to school involves so many little things that we didn’t even have to think about before. Like waking up and having to be somewhere at a certain time, dressing and taking care of hygiene…driving to school, adjusting to the cacophony of hallways, voices, squeals, and reverberations off the cafeteria walls, talking to friends, and getting to class on time. All before the first bell. While kids may say they’d prefer to wake up 5 minutes before class and sit in their pajamas all day, they are healthier, both physically and mentally, just by having that basic morning routine.

To prevent the spread of COVID-19, Princeton Public Schools is looking towards a hybrid model and is planning daily to check temperatures and have parents report updates on the health status of their child/family. Yet, there are still concerns associated with in-school learning for this fall. Our experts weigh in:

KESTLER Health risks to student, teachers, staff, and their families.

HALVORSEN While there is community transmission occurring, mitigation measures have to be in place such as smaller cohorts, physical distancing and consistent mask wearing for teachers and students alike.

WALKER We have very limited experience to predict what is going to happen with Covid-19 this year, or in the future. Plus, we do not know the long-term effects on children or adults. I believe we should all wear masks, wash our hands, and maintain a social distance – which would be very difficult to do in a school environment. At home, and in my car, I am able to sanitize my hands and wipe down surfaces frequently. I do not know how that will be done in classrooms that are used by multiple grades.

The Hun School of Princeton is planning an every-other-day hybrid model, to allow for social distancing while providing as much in-school instruction as possible. As several schools to date have formulated a hybrid plan, we asked our professionals what the in-school plans should include to mitigate contraction of COVID-19:

HALVORSEN We know that masks are very effective and physical distancing works as well. So, for school to safely be able to re-open this fall, these measures will need to be in place to mitigate risk. Keeping the kids in smaller cohorts will also limit exposures and make contact tracing less difficult.  I think the A/B method will make it easier for schools to be able to safely provide some in-person education.

KESTLER More students, more time together = greater health risk to student, teachers, staff, and their families. Fewer students, less time = lower risk.

PAI Outdoor classrooms when possible, maintaining physical distancing with set up for desks, classwork, etc. and make sure there is adequate PPE for teachers, students and staff. The main way COVID-19 is spread is from person to person, via respiratory droplets. Therefore, infection prevention should focus on this form of spread – which means physical distancing, face coverings, and hand hygiene. However, because the virus may survive in certain surfaces for some time, it is possible to get infected after touching a virus contaminated surface and then touching the mouth, eyes, or nose. So, frequent handwashing is important.

From Dr. Fauci to Mayor Lempert, leaders are urging us all to wear masks. They are mandated by the NJ Governor for public schools and private schools in our area are following guidelines as well. Princeton Day School is requiring all to wear a face covering when on campus but will allow short breaks from them while eating and social distancing outside. We asked our panel the pros and cons of wearing masks in schools:

PAI Universal face coverings have been shown to slow the spread of COVID. Masks will protect others if the wearer is infected with COVID-19 and is not aware that they are infected. Cloth masks may offer some level of protection for the wearer. Universal face coverings are not always possible in the school setting for many reasons – for example, a child who has a developmental condition.

KESTLER Mask wearing is a must, but it is not realistic to wear one in school all day. Even if we could, if COVID is aerosolized, mask wearing inside with bad ventilation may be magical thinking.

WALKER The pro would certainly be that medical professionals have recommended masks as an effective way of slowing the spread of the virus.  The cons could be that children would remove their masks, play with them, misplace them, share them. There would have to be a supply of PPE that would be made available to the students.

One of the arguments for returning to a classroom setting is for kids to regain some normalcy and socialization. At most in-school programs, like Chapin School, students will have a cohort they stay with, there will be no field trips, they will be seated at least six feet apart facing one-way and will no longer eat together in a lunchroom. What are the pros and cons of the pandemic environment with regard to normalcy and socialization?  Our experts share their perspectives:

HALVORSEN I don’t think kids should expect that their “in school” days will look or feel anything like the last school year. Although the kids won’t be getting to hang out at lunch or recess, I do think they will appreciate being able to socialize with their peers and teachers during class time. I know my kids are looking forward to catching up with friends they haven’t seen in months, no matter how limited the interaction.

WALKER I don’t know how my former classroom would look now, during the time of Covid-19.  My classroom had four tables at which the students sat – there were usually 5-6 children per table. That would not be social distancing. I don’t know how the resources are going to be spent to re-outfit the classroom. In terms of recess, structured games being played outside could provide socialization, but again, social distancing would have to be implemented.

KESTLER There is an opportunity for a paradigm shift in how we do education; and holding onto “normal” doesn’t fit right now. We may have to put school on hold for a year and go back to “normal” next year. With each passing day, it seems less and less likely that there will be in-class school.

It’s important to help our children emotionally through this time. Princeton Academy of the Sacred Heart plans to be on campus and continue its morning runs to get kids moving outside. In addition, it hopes to leverage regular yoga and meditation to create some balance and calm, though it will all have to be reimagined with social distancing in mind. Our professionals share their thoughts on the emotional impacts of schooling during this pandemic environment:

KESTLER In the long term I think the kids are going to be alright. There are lessons to be learned from how past generations have dealt with pandemics and war. This is a profound change to our society, in so many ways, and there were many societal ills before this that could use some change.

WALKER I realize that it is important that educators and parents present a positive role model for the children. Every student should have at least one supportive, caring adult who will listen to them, someone who will help them. My hope is that this could occur whether the education takes place in a classroom setting or remotely.

HALVORSEN I definitely saw an increase in mental health visits during April and May when most of the kids and families were isolating and quarantining at home.  The teenagers in particular were struggling with symptoms of depression and anxiety.  For my patients, some of these symptoms improved once families started to expand their “pods” or “quaran-teams” to involve another family or neighbor, etc. Therefore, whatever the school year ahead may look like, I think for the kids’ mental well-being, they will need to have some social interactions. Thankfully with masks, distancing and including outdoor spaces, this can be done in a safer manner.

And our experts’ final thoughts to help guide you:

PAI Each parent needs to make a choice for their child – weighing the risks and benefits of in-person vs remote learning, while simultaneously taking into consideration the emotional, mental and physical health needs of their child. I think it is important that we make these decisions using scientific-based evidence and not with our own personal emotions.

KESTLER My wish-list would be an equitable way to provide small group in-person instruction, outdoors or in open-air as much as possible. Create a volunteer corps of young adults, teachers, retirees, or people looking for work, volunteer or paid, who can assist families with online learning needs and keeping kids on track with the daily school routine.

WALKER I realize that eventually our lives must get back to some sense of normalcy. In my opinion, the School District should follow the guidelines established by the CDC for the re-opening of schools.

HALVORSEN If the community is truly invested in the education of our children, we ALL have to follow COVID safety recommendations. Social distancing and consistent, correct wearing of masks by old and young alike is the only way I foresee the possibility of in-person education this fall.

Drs. Pai, Halvorsen, Kestler and Mrs. Walker’s perspectives are culled from years of experience, but they haven’t met you or your child. As Dr. Pai said, each decision needs to be made with your child in mind. We hope the thoughts from our experts helps you make them and feel more comfortable in doing so.

Last Hurrahs of Summer – Fun Things to Do You Haven’t Thought of Yet!

Now is the time for your last hurrah of summer! With Labor Day falling one week into September, most schools in the area are starting September 8th or later. Public schools in Princeton are planning to start even later than that, on September 14th. That leaves plenty of time to get out and explore!

While there are many great things to do in the Princeton area, after five months of the pandemic you may be grasping for new ideas. And it can be fun and rejuvenating to have a change of scenery. If your summer vacation plans were sidelined and you’d love an opportunity to feel like you got away – even if it’s a stay-cation – we have ideas for you! From day trips to short get-aways, even a trip to help you through remote schooling…all suggested with the safety of COVID-19 in mind. We’ve kept our suggestions local and within New York and Pennsylvania, currently safe options for travel. If you prefer to stay home and entertain with some friends in your yard, we’ve got safe ideas for that, too!

Day Trips

It is always nice to wake up with something to look forward to.  If you have little ones, there is a great animal farm to explore just a one-hour drive from Princeton. Brookhollow’s Barnyard in Boonton, NJ has figured out how to attract visitors that want to ensure their children can enjoy the animals in complete safety.  How do they do that? With a drive-thru car tour experience!

“What an incredible, super safe and fun experience for Leo!” says Daryl Rothman, whose son just turned one. “I cannot speak more highly of this wonderful and safe experience for kids! They allow you to bring your own carrots so you can throw them to the animals from the window, and they mandate that nobody can get out of their car! Leo had so much fun waving to the animals and saying “hi” to them from our window!“

Drive-thru tickets are available for Sundays only, with one low cost per car for a one-hour experience. You can drive through as many times as possible during that hour. If you are comfortable walking around, Brookhollow’s Barnyard also offers individual walk-thru tickets for each person over age 2, Tuesday-Saturday. Each time slot is limited to 45 people and face masks are not required if you safely social distance. Tickets are released at 10am each day, for the following day.

For children of all ages, another great outing located one-hour away is in Bucks County, PA.  Bring your own hammer and head to Ringing Rocks Park located in Upper Black Eddy. This 128-acre park has a giant boulder field and the rocks resonate when struck with a hammer.  Sue Evans recently made the drive from Princeton with her husband and tween daughter.

“When we were there, we saw all ages, toddlers and there were a lot of teens. The field is huge and the more adventurous climbed all the way across, hitting rocks all the way,” she shared.

Evans notes that hammers really work best. They tried a wrench, and it didn’t create much sound. Interestingly, only about 1/3 of the rocks are audible to the human ear, but those that are, make great music! Ringing Rocks Park is also home to Bucks County’s largest waterfall.

Photo Courtesy: Friends of Read Wildlife Sanctuary

If you’re willing to make a 2-hour day trip, there are a few great options crossing north into New York state. For an outdoor experience with birds and marine life, drive up to Rye, NY for a day at the Edith G. Read Natural Park and Wildlife Sanctuary located on the shore of the Long Island Sound. The grounds are open from dawn til dusk though the nature building is currently closed due to COVID. Recognized as an “Important Bird Area” by the National Audubon Society, the 179-acre sanctuary has three miles of walking trails and ¼ mile of shoreline along the sound. The publicly accessible shore has an intertidal habitat home to an array of plants and animals. Near the water, you can spot Osprey nesting on the platform. This is a great outing to take now, but also one to keep it in mind if you want to get away when the weather turns. In winter months, the lake becomes home to 5,000 ducks and you can spot owls, blue herons, loons and more.

If you’ve already taken in the outdoor art experience at nearby Grounds for Sculpture, which has recently reopened, there is another grand outdoor art option in the Hudson Valley, New York. There you can immerse yourself in art and environment at Storm King Art Center, a 500-acre open air modern sculpture park located about 2 hours from Princeton.

Photo Courtesy: Storm King Art Center

“Every visit to Storm King is different, changing seasons, weather conditions, and even the time of day offer new ways to experience art in nature,” states John P. Stern, Storm King Art Center President. “The Art Center’s dramatic landscape has been designed, preserved, and maintained to accommodate and enhance the collection, frame vistas, and encourage movement through the site. In collaboration with artists, we thoughtfully place artwork that is bold, ambitious, and often site-specific.”

There are two new exhibitions this year from artists Kiki Smith (Kiki Smith River Light includes two large-scale flag installations–Hudson River (2020) and River Light (2019)) and Martha Tuttle (Outlooks: Martha Tuttle presents carefully sited stone stackings, or cairns, which the artist made from more than eighty hand-molded glass and marble stones placed atop larger boulders selected from Storm King’s grounds).

The center just reopened in July and plans to remain open for the 2020 season until early December. Storm King is currently an outdoor-only experience with social distancing due to COVID, and no tours are operating. But you can use their audio guide by texting STORM to 56512. (No download required but message and data rates may apply). If you’d like to eat on the property, you can order 24-hours in advance and pick up food from their outdoor café.

Timed-entry ticket are available in advance, based on the number of people in your car. You must arrive on-site during the hour printed on the ticket. Currently, the website is offering spots through August 31st. The next block of tickets will be available starting at noon on Wednesday, August 19 for visits through September 14.

Photo Courtesy: The Bannerman Castle Trust

Pollepel (Bannerman) Island is a great day outing also about a two-hour drive from Princeton to the lower part of Dutchess County, NY. Bannerman Castle, the main attraction, is an historic military warehouse. Designed as a simulation of a Scottish castle with construction beginning in 1901, the father of the army navy store used it to house tons of surplus military supplies he acquired. The arsenal caught fire in 1969, leaving ruins of the castle and his former residence open and partially standing. You have the option of taking a 20-minute boat ride from Beacon, NY along the Hudson River to the 13.4-acre island. Alternatively, you can kayak, canoe or take your own small boat to the island and enjoy the castle and beautiful gardens.

“There’s a ruin of an incredible castle there…you don’t have that very often in America,” explains Neil Caplan, Executive Director and Founder of The Bannerman Castle Trust. “All the buildings were pretty much ruined. The residence, now a Visitor’s Center, had no roof, floors, nothing – just poison ivy and trees. Now it’s got roofs and floors. We normally have people coming from all over the world to see it.”

Photo Courtesy: John Morzen Photography

The facility has adapted with many new safety regulations for the pandemic. The boat, which normally takes 45 people at a time, is only taking 20 (with masks required). Everything is sprayed down and cleaned regularly. And the residence, allowing only 10 people in at a time, has been altered so there is nothing inside to touch (the gift shop has been moved outside). Once you arrive on the island, you’ll hear a 25-minute informative talk and then have 1.5 hours to enjoy the property (masks can be removed when properly socially distant).

The season runs until October 31st and you should book a week in advance, if possible. You can also get tickets to attend two special events – a Chef’s Consortium Farm Fresh Dinner on September 5th which will be served like a dinner picnic box with musicians playing, an art sale and raffle. Tickets for a concert with world-renowned classical rock violinist, Daisy Joplin, are also on sale for September 30, 31, October 1, 2, and 3. Only 40 people are allowed at each performance, which will be accompanied by a light show on the castle.

Overnight Get-Aways – for now and yearlong!

If you’d like to go away for a night or more, there is a lot to consider during the pandemic. There are currently 35 states on New Jersey’s travel restriction list. That means if you travel to one, you must quarantine for 14 days upon returning – even if that time overlaps with the beginning of school. Our two suggested travel sites alleviate some concerns by offering outdoorsy vacations without requiring a quarantine.

Photo Courtesy: TripAdvisor

The first is across the border in New York state. Ward Pound Ridge Reservation has options for both the novice and experienced camper, offering lean-to and tent options for sleeping. Both have limited availability right now due to social distancing protocols. Located 2-hours away in Westchester County, the reservation sits on 4,315 acres of land.

Ward Pound Ridge is home to an incredible diversity of wildlife including wood turtles, raccoons, great-horned owls, cliff swallows and woodpeckers. On the grounds you can hike amongst the 41 miles of trails or go horseback riding, for an additional fee. Fly fishing is available in the park in Cross River and there is also fishing allowed in two streams that run through the park, home to 13 species of native and stocked fish. A NY State fishing license may be required.

If you prefer the outdoor experience with more organized activities and a building with beds (bunk beds!), you can travel to northern New Jersey, just below the Delaware Water Gap National Recreation Area and spend time at Fairview Lake YMCA. Their Family Camp is offered with weekly cabin rentals Sunday-Friday until Labor Day then Monday-Friday or weekends only through Thanksgiving. Protocols, such as family-assigned dining tables, water coolers and life vests, as well as extreme sanitization measures have been put in place to protect from the novel coronavirus.

Photo Courtesy: Fairview Lake YMCA Camps

“Family camping has become a wildly popular option for lots of families,” shares Fairview Lake YMCA Executive Director Marc Koch. “They come here, get their own cabin, and with such a great big outdoor setting, they feel comfortable with social distancing. It’s the only time families have the opportunity to do something like this, at least in our 106-year history.”

Each cabin is equipped with bunk beds, flush toilets and showers. In the warm months, there is an exchange unit that circulates the cool lake air and heat is included in the colder months. The Family Camp fee includes the cabin rental (for up to a family of 4, plus cost for each additional person), breakfast and dinner daily and all activities except horseback riding. The 110-acre lake and 660-acres of camp offers paddle boarding and other lake activities, archery, ax throwing, hikes, court games, an animal farm and more.

If you can’t get away before school begins, Fairview Lake YMCA is extending its day camp into the entire school year – an interesting option if your child is schooling remotely or your school is offering an A/B weekly hybrid model. For an added fee, you can rent a cabin but also have your child take part in the day camp while you work off the camp’s Wifi (available in and outside of the dining hall and main lodge). Located at the other end of the mile-long lake, the day camp will offer activities 2 or 3 days per week, and also includes help from their online learning support staff to tackle your child’s remote learning assignments before day’s end.

Entertaining at Home

If you are not able or do not want to travel elsewhere, you can create a fun experience with friends or family at home. It can feel awkward to remind guests to stay socially distant, so we suggest you set up the environment to naturally do so.

Barbara Majeski, a television contributor who brings audiences the best in lifestyle and entertainment as a featured regular on Today, Good Day NY and Fox & Friends, says it’s easy to maintain social distancing if you mark it out.

“Stars (or any shape) in your backyard are a great way to physically show your guests where they should sit to keep everyone 6 feet apart! Using spray chalk and a stencil, make stars in your backyard, driveway or open lot that are all spaced 6 feet apart,” details Majeski.

Supplies needed:

  • Cardboard
  • Marker
  • Scissors
  • Spray chalk
  • Tape Measure

How To: 1. Take your large piece of cardboard and draw a large star on it. 2. Cut out your star and use it as a stencil. 3. Use your tape measure to space the stars 6 feet apart. 4. Lay down the stencil, grab your spray chalk and create the perfect star on your grass!

To help keep everyone spaced apart, Majeski also recommends creating individual meal baskets.

“Buffets are not en vogue this year but enjoying a meal with friends while adhering to social distance protocols is in style. Each small, dollar store basket includes individually wrapped sandwiches. I suggest going to Olives, Hoagie Haven or Princeton Soup & Sandwich, then you include individual condiments, a bag of chips, and individual salads in a cup!”

If you prefer your company wear masks when not eating, you should make that clear on the invitation. To be safe, you could buy some to have on hand. Majeski suggests local manufacturer Locked Down Designs , which has over 150 fabrics in stock and ready to ship, sized for both children and adults. You could also pick up your masks right here in Pennington.

The most important factor to consider, whether you are staying close to home, taking a day trip or getting away for a night or more is to be safe. Remember the COVID-19 protocols. Once you’ve got those in order, take the time to escape and create a moment, day or week to remember!

Editor’s Note

Movements for civil rights are not new. They date back generations, even centuries. In recent decades, the United States has seen cries for help, with protests breaking out around the country over police brutality and racial injustice. The movements start and then they seem to lose steam. Most people go back to their lives – until the next time.

In late May, George Floyd was killed in police custody. The horrifying moment, caught on video, went viral. The protests that started in Floyd’s hometown of Minneapolis quickly spread across the state, the country and the world. This time, people seem to be engaged in a different way.

This time people are making changes they were never willing to make. Schools and sports teams, that had refused in the past, are changing their names. People are being promoted to advance racial literacy in their environments, not held back. There seems to be a momentum like never before.

The first major protest in Princeton was on June 1st, and in short time the municipal government, schools and businesses declared they would act differently. In the two and a half months since, where has this movement taken us? We take a local look at what has changed and what still needs to happen in this issue of Princeton Perspectives, When the Dust Settles – How a Community Turns Awareness into Action.

In The Pulse of Princeton video, you can see and hear the perspectives of African Americans, as teachers, parents, civic leaders and more from our town answer – What needs to change in Princeton today to combat racism?

The Reverend Lukata Mjumbe, pastor of the historically black Witherspoon Presbyterian Church, has spent a lifetime fighting for racial justice. He shares his message in our first article, Knowing Justice, Knowing Peace.

Knowing and doing are two different things. The Municipal Reaction to Racism takes us inside local government. Through interviews with Mayor Liz Lempert, Police Chief Nick Sutter and more we find out what Princeton has done and how the municipality intends to change.

Change is not easy but perhaps it can come if we start earlier. Educating today’s children in social justice and having institutions that educate about racism could make a difference. Schools in Princeton: Their Roles in Combatting Racism shares the ways some schools in town are reviewing their roles and altering their ways.

To make change, groups must talk and learn from each other. In Five Point Guide to White Allyship social justice leaders from our area provide concrete ways to begin the path forward, working together.

Despite all of the hardships that have been cast upon us these past few months, we hope you are finding ways to enjoy the summer. Before we know it, the warm days will give way to fall. In our August issue, we’ll help you prepare for the change as we take a look at some of the COVID-19 realities of returning to school, how you can best prepare or how you could be making other arrangements. We’ll also help you plan your last hurrah – making the end of summer days to remember!

Stay healthy and Safe!